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Who’s Buying J. Crew’s New XXXS Clothes?

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At first, the new clothing sizes that J. Crew established in May—000 and XXXS—seem to send an outrageous message to women. Pants in this size fit a twenty-three-inch waist; the average American woman measures thirty-seven-and-a-half inches. The shopping blog Racked described the triple zero as “a whole new level of crazy.” The celebrity chef Rachael Ray called it “the silliest, most asinine thing I’ve ever heard in my life.” A Facebook commenter wrote, “Finally, something I can wear. On my arm.”

See the rest of the story at newyorker.com

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